ReplyRush: The DM Automation Platform Built for Creators, Brands & Agencies

Summary (the “short story”)

ReplyRush is a best-in-industry Instagram & Facebook Auto DM platform that helps you convert comments and story reactions into conversations—and conversations into customers. Across creators, e-commerce brands, and agencies, ReplyRush has delivered 10M+ automated DMs and turned 70K+ comment threads into measurable outcomes. In 2025, we launched the industry’s first dedicated mobile app to manage Auto DMs from your phone—so growth travels with you.

Our Journey: From Manual Replies to Measurable Revenue

• The problem we saw: High-intent comments like “price?” or “link?” were going cold before anyone could reply. Speed = sales, but manual replies don’t scale.

• The insight: Your audience signals buying intent in public comments and story replies. If you can DM instantly—reliably, personally, at scale—you win.

• The mission: Build a fast, compliant, creator-friendly automation engine that converts intent into outcomes without adding work.

Analytics Snapshot (as of Aug 2025)

• 10,000,000+ automated DMs delivered

• 70,000+ public comments converted to inbox conversations

• Sub-second trigger-to-DM send time in typical conditions

• ~99.9% platform uptime last 12 months

• 30%–55% average click-through on first DM (varies by niche and offer)

Note: Performance varies by account size, niche, and offer structure. Ask our team for a free audit of your funnel.

What We’ve Achieved

• First mobile app dedicated to Auto DMs for Instagram & Facebook—review analytics, pause/resume automations, check queues, and edit flows from your phone.

• Meta-compliant engine, built to respect platform policies and user preferences.

• Creator-grade UX—launch a high-converting automation in minutes, not hours.

• Agency-ready controls—multi-account management, per-brand reporting, safe guardrails.

User Stories

1) Creator: From Virality to Velocity

Challenge: A fitness creator’s reels were going viral, but “link?” comments went unanswered overnight.What they used: Comment Auto-Reply + Auto DM with a “Get Plan” link + Follow-Gated DM.Result: Response speed hit seconds, not hours. The first DM’s personalized hook doubled click-through. Conversions rose week over week with zero extra workload.

2) E-commerce Brand: Lower CPA, More First-Purchase Revenue

Challenge: Paid traffic was expensive; organic reels had intent but no capture.What they used: Email Collector + SendBack for promo codes + Queue for surge control.Result: DMs captured emails, promo codes were delivered instantly, and abandoned inquiries dropped sharply. CPA fell as organic conversions rose.

3) Agency: Repeatable Growth Across 18 Accounts

Challenge: Inconsistent client setups and missed replies led to churn risk.What they used: Global Triggers + Templates + Account-level Analytics.Result: Standardized, high-performing flows shipped across clients in hours. Agency retained accounts longer and packaged “DM Automation” as a premium add-on.

Feature Evolution (Step by Step)

1. Comment Auto-ReplyDetects intent in comments (“price,” “link,” “details”) and replies instantly—no manual copy/paste.

2. Auto DM (Core Engine)Sends a personalized first message the moment someone comments or reacts, with smart variables (name, handle, post context).

3. Follow-Gated DMsOptionally require a follow before sending the link—grow followers while delivering value.

4. SendBackIf someone doesn’t see or open your first DM, automatically send a polite follow-up (without spamming).

5. Queue & Rate ControlSmooths spikes during viral moments. You stay fast and compliant—even under heavy load.

6. Email CollectorCapture emails inside the DM flow and sync to your newsletter or CRM (no extra tools required).

7. Smart MenuOffer tappable choices (e.g., “Pricing,” “Free Guide,” “Discount”) so users self-segment—and you learn what they want.

8. Global TriggersReuse winning triggers across accounts and posts. One change, everywhere.

9. Analytics & InsightsTrack sends, opens, clicks, replies, follows, and attributed sales. See the full funnel—comment → DM → click → conversion.

10. Mobile App (2025)Manage everything from your phone: pause/resume, edit flows, check queues, view analytics, and respond to priority DMs on the go.

Problem → Solution Playbook

• Problem: “People comment at night; I reply in the morning.”Solution: Instant Auto DM + SendBack. Capture intent now, not later.

• Problem: “I need followers, not just clicks.”Solution: Follow-Gated DM. Require a follow before link delivery.

• Problem: “Viral post = chaos.”Solution: Queue & Rate Control. Stay fast, accurate, and compliant at scale.

• Problem: “Leads vanish after the first message.”Solution: Smart Menu + segmented links + Email Collector. Keep the conversation moving and measurable.

• Problem: “I run many accounts.”Solution: Global Triggers + Templates + account-level analytics for repeatable, agency-grade execution.

Why ReplyRush Is Best in Industry

• Speed + Reliability: Built for sub-second triggers and 99.9% uptime.

• Conversion-First Design: Menus, follow-gates, and SendBack are optimized for actions, not just messages.

• Mobile-Native Control: The first dedicated mobile app for Instagram & Facebook Auto DMs means you manage growth anywhere.

• Scales with You: From a single creator to agency portfolios, the same engine powers it all.

• Compliance-Minded: Meta-friendly controls, respectful pacing, and transparent settings.

Security & Compliance

• OAuth-based connections, principle of least privilege, and account-level controls.

• Transparent logs and exportable analytics.

• Built to align with Meta platform rules and your consent choices.

Roadmap (What’s Coming)

• Deeper Attribution: Post-level ROAS and multi-touch models for creators and brands.

• Playbooks Gallery: One-click industry templates (coaches, beauty, fitness, education, D2C).

• AI Suggestions: Auto-optimize first-DM hooks and menus based on real performance data.

Get Started

• Website: replyrush.com

• Support: support@replyrush.com

• Instagram: @replyrush

Create your free account, connect Instagram & Facebook, and launch your first automation in minutes. If you’re an agency, ask us about multi-brand onboarding and white-label options.

ReplyRush—where intent turns into outcomes, automatically.